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Apartment 180 m² in Moscow — furniture from China worth $77 000 including logistics

Video testimonial from a client in Moscow. A complete furnishing package for a luxury 180 m² flat with furniture from China for $77,000 including logistics. Selection and purchasing ran over several months remotely. Only the built-in furniture was installed locally in Moscow — everything else (upholstered furniture, case goods, lighting, decor) was brought from China.

Moscow, 180 m² $77 000 including logistics ~$430/m² on furnishing Remotely Several months
A 180 m² apartment in Moscow — overall interior view with furniture from China

‘We were choosing furniture for a 180 m² apartment in Moscow. Had we gone to Crocus City or TSUM Mebel — the budget would have been $200–300 thousand at the very least, and that was without finishes or built-in furniture. For our task that was too much.’

‘Through MBL we kept within $77,000 including logistics — that is all the furniture, lighting and decor brought in from China. Only the fitted wardrobes and the kitchen were made locally on site. The value for money is excellent. The managers ran the project remotely for several months — we never once had to travel to China.’

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MBL client Moscow · 180 m² · $77 000 including logistics · 2023
Real review
$77 k
including logistics to Moscow
180 m²
apartment area to be furnished
~$430 /m²
of furniture per square metre
100%
remote selection

What was included in $77,000 (with logistics)

We set out the cost structure openly. In this case everything that could be brought in came from China. Only the built-in work was done locally

Brought in from China
~$60 k

Furniture and decor

Upholstered furniture, cabinet furniture, tables, chairs, beds, lighting, textiles, decor. Selected from references through a manager.

Logistics
~$17 k

Delivery to Moscow

A sea container, customs clearance, the last mile to the site. Reinforced packaging for oversized items. Cargo insurance included.

Locally (outside MBL)
not included

Built-in furniture

Sliding wardrobes, kitchen units, walk-in wardrobes. The client ordered these locally — there is no sense in shipping built-in pieces made for specific walls from China.

$77k vs $200–300k — a 3× saving on an identical task

In Moscow furniture showrooms, a 180 m² apartment with a premium furnishing package easily comes to $200–300k. Through MBL it is three times cheaper, with the same visual result

Crocus / TSUM / Italian showrooms

$200 000+ for the same apartment

‘At Crocus City a furniture package for 180 m² started at $200,000 and went up from there. Premium was $300k+. And it is just plain, quiet furniture with nothing special about it.’

The Moscow premium furniture market means the showrooms of Minotti, Poliform, B&B Italia and the like. The same assembly as in China, at European prices plus a mark-up for delivery and the showroom.

That is why many Moscow clients, once they learn about MBL, feel a sense of grievance — at having overpaid for the very same thing for years.

Through MBL from China

$77,000 including logistics for 180 m²

‘For $77k we received the full furnishing package, lighting and decor. The quality is a 90% match for European. The same craftsmen assemble it in Foshan.’

Per unit of area this works out at about $430/m² for furniture. That is mid-segment IKEA / Hoff pricing, but with premium-level materials and finishes.

The main argument: the same Chinese factories supply Moscow showrooms. Simply without the 3x mark-up.

How we ran the project — several months remotely

Not 1 day and 100 items, but long, careful work on selecting every key piece. This is about quality, not speed

1

Plan and brief

Analysis of the 180 m² layout. Which rooms, which style, what is critical. A budget of $77k including logistics — agreed in advance.

2

Step-by-step selection

Several months: today the living room, in a week the kitchen, then the bedrooms. No rush, we choose properly.

3

Video inspection of the items

Every key item — a video call from the factory. Fabrics, colours, assembly. The client in Moscow, the furniture in Foshan.

4

Container and installation

Reinforced packing → sea container → customs clearance → delivery to the site in Moscow → installation to our instructions.

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What is important to understand about this figure

‘$77,000 is not a standard price tag for a 180 m² apartment. It depends on the choice of materials, the brand references and the complexity of the customisation.’

In this case the client chose a balance of premium materials without top-tier brands. Had he wanted 100% Minotti / Poliform / Cassina replicas, the budget would have been closer to $120–150k. Had he chosen the entry segment, it would have been around $40–50k.

That is why we always ask: first decide on the level of complexity. We prepare an estimate to your target figure — without making assumptions on your behalf.

The main outcome

$77 000 including logistics for 180 m² in Moscow. That is 3 times less than showrooms for the same visual result. And all of it remotely, without travelling to China.

— The MBL team + a client from Moscow

Full video — a tour of the interior after moving in

7.5 minutes of the client’s impressions + shots of the finished interior

What you will see in the video

The client talks about his experience of working with MBL. Which items he chose, how the selection went over WhatsApp, what took the most time.

Also — a tour of the finished interior: living room, kitchen, bedroom, bathroom. You can see what $77,000 looks like across 180 m² in practice.

At the end of the video the MBL team asks viewers a question: ‘$77k for 180 m² — is that a lot or a little?’ Share your answer in the comments on YouTube.

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The apartment on camera

12 frames from the video tour — rooms, key pieces, materials

Furniture from this project

Put together a similar interior

There are no exact ones in the shot, but here are close models from our catalogue — in the same style. Add them to your estimate list, we'll price the replicas for free.

Chandelier Baccarat Zenith Charleston
Chandelier Baccarat Zenith Charleston

like the crystal chandelier in the living room

Bed Minotti Tatlin
Bed Minotti Tatlin

like the white bed in the bedroom

Chair Baxter Marilyn
Chair Baxter Marilyn

like the classic white chairs

Nightstand Fendi Icon
Nightstand Fendi Icon

like the cabinet with gold trim

Project brands:

We will prepare the same estimate for your apartment

Предварительный расчёт по 10–15 ключевым позициям с разбивкой по комнатам. Срок зависит от объёма проекта и ответов фабрик. Учитывая логистику до вашего города.

Leave a request

Ответим в течение рабочего дня. Срок предварительного расчёта зависит от объёма проекта и ответов фабрик.

Faster — messengers

Straight into the chat with a manager.

The manager has been running MBL projects since 2008

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