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All the furniture for the apartment was chosen in 1 day. Полностью online, without flying to China

A video testimonial from Olga in Vladivostok. She followed MBL on Instagram, gathered a folder of references on her phone and sent over her design project — and two weeks of selection later she had signed the contract. In a single working day with manager Raya she closed most of the items: sofa, chairs, table, rugs, fabrics, metal details. ‘The manager said: probably nobody has ever chosen faster.’

Vladivostok, apartment Format 100% online Selection 1 day Container 20 feet 2022
Olga's apartment bathroom: marble, an illuminated oval mirror, a gold pendant light

‘I was looking for construction companies on Instagram and thinking about furniture at the same time. My mother came across the MBL profile by chance and sent it to me. I subscribed on Instagram, Telegram and YouTube, read the posts and watched the live streams. At the same time I screenshotted everything I liked and put it all in a folder on the phone.’

‘When I sent the design project to Kirill, we had a call a week later. Another week later I already had a file with the possible furniture and the prices. Contract. And the next day the manager was already on her way to the carpet factory. In a single day we closed a great many items. The manager was surprised: probably no one had ever chosen faster.’

О
Olga Owner of an apartment in Vladivostok · an MBL client since 2022
Real review
1 day
selection of most of the items
< 1 mo.
from request to signing the contract
20 foot
a container with the full delivery
3 wks
by sea to Vladivostok + a week of customs clearance

Why it worked online

‘If anyone is afraid of that — if they think you have to go and choose for yourself: going is fun too, of course, walking around China. But in terms of the level of selection and the online format, everything was clear to me’

There was a design project

Olga already had a finished design project for the apartment. MBL worked within it — selecting upholstered furniture and decor to fit the existing plan.

Reference folder

For months Olga had been collecting screenshots from MBL’s Instagram — sofas, rugs, lighting. By the time it came to the selection, the manager already knew what to show her.

The manager at the factories

Raya, the manager, travelled round the factories, filmed video reviews, sat on the chairs and checked how firm the mattresses were. ‘Every question was answered straight away.’

Project timeline by day

Real timelines from first contact to the furniture arriving in the apartment

Week 0

Discovering MBL through Instagram

Olga’s mother sent her the MBL profile. She subscribed to every channel — Instagram, Telegram, YouTube. For months she read the posts, watched the live streams and built up a folder of models she liked.

Week 1

Design project sent to Kirill

When the design project for the apartment was ready, Olga sent it to MBL’s head, Kirill Levin. She had a quick reply.

Week 2

Video call with Kirill and Anna

A week later there was a video call with Kirill and manager Anna. Olga explained that she was interested in upholstered furniture and decorative pieces. They handle the case goods themselves.

Week 3

A file with possible furniture and prices

A week after the call a file arrived with the selected models and prices. Olga went through it and saw that the budget was acceptable. We signed the contract.

The next day

A WhatsApp group, manager Raya at the carpet factory

The day after the contract a WhatsApp group was created. Manager Raya went out to the carpet factory. In a single day a huge number of items were closed: the sofa and its upholstery, carpets, chairs, the table, metal details. ‘Probably nobody has ever chosen faster.’

≈ 1 month

Made-to-order production

Almost every item was made to specific fabrics and dimensions. Manager Raya travelled to the production site, checked every item and filmed a video report. Olga approved it.

≈ 3 weeks by sea + a week

A 20-foot container to Vladivostok

MBL found the shipping company themselves and brought a logistics specialist into the group chat. The container took about 3 weeks to reach Vladivostok, plus another week for customs clearance. Fully turnkey — Olga did not have to think about a thing.

+ 2 months

Temporary storage warehouse

The renovation of the apartment dragged on (as it usually does). The furniture sat in the warehouse for another 2 months. When the renovation was finished, it was delivered and installed.

What Olga ordered in a single container

Complete upholstered furniture and decor for the apartment. Olga had the case furniture made herself

🛋
Sofa
with made-to-order upholstery
🪑
Chairs
we checked the softness at the factory
⬜
Table
metal details to choose from
🟫
Rugs
rug factory — the first trip
🛏
Beds
to specific dimensions
💡
Chandeliers and light fittings
all the glass arrived intact
🏺
Vases and decor
candlesticks and interior objects
📐
Mirrors and textiles
interior details
The main impression

I am simply delighted that we happened to come across a company like this. The furniture arrived in superb quality. Everything came perfectly packed — a wooden crate, bubble wrap, polystyrene. There is a great deal of glass, and all of it is intact.

— Olga, owner of an apartment in Vladivostok
💭

The only thing Olga regrets: not ordering more

‘I was keeping to a set budget — and later, when the furniture was already on its way, I thought: we should also have ordered bed linen, kitchen knives and pans. I watched the live stream — a woman had come for an in-person selection and they went off to a bed linen factory, and it simply superb. I kept thinking: what a shame I did not take it. My only regret.’

This is a rare and important story: the client does not regret what he spent — he regrets spending too little. The additional categories (textiles, tableware, kitchenware, accessories) are real items worth adding a container for.

The full video — Olga’s testimonial

10 minutes on the MBL channel. A first-hand account in the Vladivostok apartment

What you will hear in the video

Olga tells how she found MBL through her mother, how she spent several months putting together a folder of references on Instagram, how she came to Kirill with a design project, and how manager Raya travelled round the factories and checked every item in person.

A separate note on the packaging: wooden crating, polystyrene, bubble wrap. A huge amount of glass (chandeliers, light fittings, vases, candlesticks) arrived intact. ‘Packed perfectly.’

And at the end — her one regret. She does not regret the money spent, but the fact that she ordered too little. Worth listening to.

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Olga’s apartment on camera

Frames from the video testimonial — interior details, furniture, materials

Furniture from this project

Put together a similar interior

There are no exact ones in the shot, but here are close models from our catalogue — in the same style. Add them to your estimate list, we'll price the replicas for free.

Chair Jonathan Adler Maxime
Chair Jonathan Adler Maxime

like the velour chairs on gold legs

Dining table Minotti Wedge
Dining table Minotti Wedge

like the marble dining table

Pouf Fendi Anya
Pouf Fendi Anya

like the powder-pink round pouffe

Side table Baxter Tebe
Side table Baxter Tebe

like the stone side table by the sofa

Project brands:

We will prepare the same estimate for your project

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Ответим в течение рабочего дня. Срок предварительного расчёта зависит от объёма проекта и ответов фабрик.

Faster — messengers

Straight into the chat with a manager.

The manager has been running MBL projects since 2008

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